Get to know CoreMedia with a personal introduction from an expert.
What you’ll get
- Explore key features relevant to you
- See how businesses like yours have grown with CoreMedia
- Guidance on changing platforms like a pro
Sören has over 20 years of experience as a CEO in the software business. He co-founded CoreMedia with his college professors, and has led the company through startup phase, growth and global expansion.
His commitment to positive, ethical leadership is evidenced by the cohesiveness of his team, with many colleagues building 10+ year careers at CoreMedia. In 2009, Sören was awarded the German Fairness Award for fair management; and, over the years, he has shared his ideas as a speaker at TEDx, published a book on Enterprise 2.0, and regularly contributed to blogs and podcasts.
He is a father of four, and took a 2 year parental leave while his wife worked full-time. During that time, he served as President of the preschool, Cow Hollow School in San Francisco. Sören is a visionary who embraces the transformative potential of technology.
Patrick is a hands-on Operational CFO with a holistic view beyond the numbers.
Before joining CoreMedia, Patrick worked as an Executive Director for a New York-based consulting firm specializing in supporting private equity and venture capital clients. He has a proven track record of transforming finance organizations at numerous portfolio companies across multiple industries.
Patrick is originally from Germany and has lived in the USA since 2004. He holds a BA in International Business from the European Business School in London and an MBA from Rice University.
As CoreMedia's Chief Revenue Officer, Jeroen Blaas is responsible for managing all of CoreMedia’s global revenue generating functions including Sales, Pre-Sales, Partner Management and Customer Success. He is an experienced Sales and General Manager with a demonstrated history of successfully building winning teams in both the services and the software industry. He has a proven track record in building, leading and inspiring multi-disciplinary, award winning teams across Europe and North America.
Prior to joining CoreMedia, Jeroen has over 20 years of experience as an international leader and has held various leadership positions most recently at Yext, a SaaS marketing vendor where he led multiple regions before heading up Revenue Growth for their European business.
Prior to that he served as Vice President for tact.ai and CipherCloud where he established strong relationships with leading companies in the region. Combined with his deep market expertise, Jeroen has created winning teams that know how to put the business outcomes for their customers first.
As CoreMedia’s Chief Marketing Officer, Barbara is responsible for global marketing strategy, corporate communications, brand, content, digital, and product marketing.
Barbara is a renowned expert in brand management and digital marketing technologies and has nearly 20 years of experience in the industry.
Most recently, she served as VP Marketing & Sales Development EMEA at Yext, the largest AI company for digital search. For the listed US company, she was responsible for brand and product marketing as well as presales activities in the EMEA region. There, she was part of the German management team from the beginning and played a key role in establishing the Berlin branch.
Prior to that, Barbara held many senior marketing and management positions, including at Beiersdorf, Bahlsen and Axel Springer's affiliate network Awin (formerly Zanox).
Barbara is originally from Vienna, studied in Sweden and is living in Berlin since 2010.
Roy Smeets is an expert in growing teams and has over 12 years of experience as a C(P)TO in Telco, Fintech, and Insurtech, managing global teams and serving global customers. Most recently, as COO at Keylane, Roy was responsible for product management/development and SaaS services. Previously, as Group CTO at Ingenico, Roy oversaw the e2e technology for the quickly-growing online payments platforms.
As global Vice President of Talents and Culture, Susanne Thielecke manages the end-to-end employee lifecycle and workplace culture for all CoreMedia’s global locations and is responsible for overseeing the company’s growth and development through innovative recruitment, employee development, and learning initiatives.
Susanne is a respected author and expert on emerging models of work and employee culture. She brings over twenty years of experience as a human resources executive, consultant, and mentor for a wide range of global brands including SinnerSchrader and Warner Brothers Entertainment.
Prior to joining CoreMedia, Susanne spent over 15 years at Warner Brothers Entertainment where she served as HR Director for their teams in Germany, Poland, Russia, and Turkey. She is also the author of the book, Fit for New Work, which provides deep insights into the future of the global workplace including new forms of work such as home office or co-working.
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What you’ll get
You’re a digital dinosaur!
You have a beautiful website, but with fragmented digital experiences, you run the risk of extinction.
It’s time to evolve.
Your audiences want a seamless experience, no matter what's happening behind the scenes. When your experience is different or difficult, it’s important to start with the basics, such as cultivating a holistic approach to online digital experiences. Realign your teams, platforms, processes, goals, and metrics around a comprehensive view of the online experience. Focus on the end-to-end customer journey cutting across channels, desktop and mobile.
You’re a fish!
Signs of exciting life are starting to form. Your DX is responsive and adaptive but it’s not quite personalized yet.
Keep swimming!
The integration of your brand content across every touchpoint (website, online store, social media, emails, apps, point of sale) creates immersive experiences. These flagship sites combine content-rich brand experiences with immediate conversion capabilities. Business teams and marketing are closely aligned. However, while the digital experience is responsive and adaptive, it’s not yet personalized.
Connect with an expertYou’re a crocodile!
You’re taking it global. Speed and scalability are key and just like a crocodile, you’re fast…but you’re clumsy.
Oh snap!
In this stage, the online digital experience becomes completely dynamic. You need content that is global, yet relevant, with plenty of local insights: Who is the user? Are they using a mobile phone? Is it raining where they are? Is it snowing? If it is, maybe they need warm, waterproof boots. All of this contextualized information creates a better user experience. With one global orchestration, you’re able to adapt everything, in whatever country or language you choose – while keeping turnaround times low. So keep evolving.
Connect with an expertYou’re a lion!
You’re reaching more customers in more countries and languages than ever before, and now you’re finally hunting and collecting info with precision.
But you can do more to keep your brand roaring!
As you graduate to the Instant level, you’re able to rapidly update everything - not just in one language and for one country, but in 20 languages and for 100 countries. Speed and scalability are key, driven by the need to roll out global campaigns in all languages and all touchpoints and make updates in minutes or hours, not weeks. But there’s still more to do to reach nirvana.
Connect with an expertYou’re Captain Content!
You’ve done it! You have opposable thumbs AND you’re saving the world with your seamless, elevated customer experiences.
You're a superhero in the digital space.
Your digital world and your physical world are blending together in the most complementary way possible. When shoppers visit your store, they’ll be greeted with their pre-selected products. Language changes dynamically depending on country of origin – it's like the whole store was set up just for your one specific customer.
In this final stage, your customer experience is truly immersive and superior, and your flagship store merges your physical and digital world into one, with a truly personalized individual experience.
Connect with an expert