CoreMedia Blog

Soon after OpenAI released ChatGPT to the public, the hype began. It seemed like everyone was talking about AI, particularly in the realm of natural language understanding and generation, and its possibility to revolutionize the marketing world.

However, alongside its many fascinating possibilities, people have questioned its real-life value for businesses. Is ChatGPT really as good and revolutionary as it seems to be? Or are some key features still missing?

And this is where CoreMedia’s Partner wonki comes into play. wonki specializes in providing content services based on GPT-3 that is here to solve the “content crisis” – the massive need from businesses to create content and content variations to fulfill the demands of their individual audiences.

A few months ago, OpenAI released ChatGPT to the public. The hugely popular chatbot is based on GPT-3, a combination of various deep learning language models. Since then, the topic of AI continues to steadily gain attention.

The big question is: why are AI-powered services like ChatGPT relevant for businesses using a digital experience platform, such as CoreMedia Content Cloud? What provides the tangible business value next to all the general hype about this fascinating technology? And how does it all fit into CoreMedia Content Cloud?

A few weeks ago, we made our predictions for the future of the software industry in 2023. One of those predictions was that open source technology will become increasingly more popular.

Open source solutions may seem like any easy solution for any business. When it comes to enterprise-level businesses, however, there are some important considerations and challenges that need to be taken into account, which can make open source solutions a poor fit.

Last week, we attended one of the most anticipated trade shows in the retail industry, hosted by The National Retail Federation (NRF) at the Jacob K. Javits Convention Center in New York City. NRF 2023 featured a large number of sessions, speakers, and networking opportunities, to discuss the latest trends in the retail industry across a variety of topics, focusing on digital transformation and the omnichannel customer experience. Here are our key takeaways: 

Incorporating a cloud-based content management system (CMS) is an exciting way to elevate marketing strategy in the digital age. A cloud-based CMS is a powerful technology that allows businesses to easily create, manage, and publish content quickly and efficiently. Marketers are now able to access and use their CMS in real-time from anywhere, an asset to marketing teams that need to be able to access their content on the go or when away from a traditional office setting, particularly valuable in this new era of remote work. 

Last week, we made four predictions for the future of software in 2023. Today, we’ll take a closer look at our first prediction – increased artificial intelligence (AI) automation. Emerging generative AI services will certainly dominate the landscape of digital experience throughout 2023 and beyond. With AI being used to develop better, more personalized recommendations and to automate simple tasks, the possibilities for a new standard in customer experience are endless. 

As technology continues to evolve, so too does software. From cloud computing to AI-driven automation, new technologies are revolutionizing the way businesses operate. Today, we’ll take a look at four predictions for the future of software in 2023 and explore how they could potentially change the way we do business in the year ahead and beyond. 

With so many companies looking to reduce their environmental impact through sustainable practices, it is important to understand how to optimize your company’s tech stack for sustainability. In this blog post, we will discuss the best ways to ensure that your company’s tech stack is as sustainable as possible, from making more efficient use of existing technologies and resources to using green and renewable energy sources.

2022 has been quite a volatile year, especially from a sustainability perspective. Russia’s invasion of Ukraine, and subsequent Western sanctions, put new pressures on already strained oil and gas supplies, with major world economies scrambling to respond. Rapidly rising energy prices, amongst various other pressures on the grid, have showed us just how desperately we need more affordable and sustainable sources of energy.

There’s no doubt about it – “sustainability” is the topic on everyone’s minds right now. It’s hard to define, but it’s also more than just a buzzword. Sustainability generally speaks to the idea that goods and services should be manufactured and utilized in ways that do not use irreplaceable natural resources and avoid causing damage to the environment.

It’s undeniable that sustainability is important. In fact, 90% of executives believe exactly this. The implementation of sustainable strategies, however, is still a challenge. Only 60% of organizations have an articulated strategy in place.